Wow - Mars and Wrigley are merging and forming a HUGE corporate candy company. Maybe they will finally make us some good chocolate chewing gum - Coco-Doublemint? Snickers Gum Yum? Looks like the big incentive is about global reach. Wrigley was valued at $23 billion with established global brands. So bigger is better for worldwide distribution. But if you are an artisan chocolatier or fresh chocolate afficiando, SMALL pieces of hand-made and hand-decorated chocs are still the jewels of chocolate's treasure chest.
Tags: business, candy, corporations, gum, mars
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