Share 'Raw chocolate, how raw is it really?'

Working and selling our confections in the Bay Area I get a lot of people coming up to me and asking if my chocolate is raw. Mostly these types are more interested in the health benefits of chocolate- taste is secondary. When I tell them, no it is roasted, they would seem to assume that it is less heathy. Generally I would, feeling a little slighted, compare chocolate to coffee - you really woul…