Melbourne (Australia) Chocolate History Tour

Melbourne Chocolate History Tours™ --
Fitzroy and Collingwood

Chocolate Factory at the corner of Smith and Johnston Streets, Fitzroy on the left, Collingwood on the right, circa 1905

Gambol through the “Great White Chocolate City” (once employing 3,000 people). Learn about the "Chocolate King of Victoria", MacPherson Robertson, inventor of Freddo Frog, Cherry Ripe and Old Gold.

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"The Chocolate King"Biography

Walk through the secret chocolate laneways. See where Mac began his business. Learn about his biggest successes and his modest beginnings, all within a few blocks. Peek into Mac's private life. Also walk by other famous chocolatiers in the neighbourhood. Tour finishes with a spectacular Chocolate Tasting High Tea at Mámor Chocolates.

See Photo Gallery for more pictures of sites that will be visited.

Your Guide: Professor Howard Frederick. Aside from being a professional chocolatier, Howard is also a professor at Deakin University where he is involved in business entrepreneurship and researches the lives of Victorian-era entrepreneurs.

• Dates: First Sunday of each month--October 7, November 4, December 2, and resuming on February 3. Or by special arrangement. BOOKINGS HERE.
• Time: 1:50pm (for a 2:00pm start). Duration is approximately 2 hours plus 30 minute Chocolate Tasting & High Tea. Length is about 2.3 km.
• Meeting place: Will be emailed upon registration. Is in the centre of Fitzroy.
• Price: Individuals are $55 all-inclusive, adults or children. No children under 12 years old. Groups of 6+ receive a $10 discount--must register online as a group with all names.

• Finish the Walk with an elegant Chocolate High Tea

  
  Includes: Chocolate Tasting High Tea service (value $25) at the end of the tour in one of Melbourne’s most exotic chocolatiers, Mámor. The tour includes a free download of the iPhone app that accompanies the tour (pending). You will also receive a coupon for local chocolatier(s) and a map of the tour.

To book the tour, go to the online registration. Re-Tweet This

FAQ: Please arrive on Sunday to the starting point (to be emailed to you) by 1:50pm for a 2pm start to the walk. Please dress for comfort and wear comfortable shoes taking into account the predicted weather forecast and the length of the walk (about 2.5km). Walkers with any health issues should be guided by the opinion of their doctor regarding activities of this nature. We suggest that you bring a bottle of water and umbrella with you.

If you encounter any issues on the day of the walking tour, Howard can be contacted on 0488 282 116.

Payment, cancellation and change policy
You may change (add or subtract) members or cancel up to 24 hours before your event. Use the online registration site for payment and reservations. There is no refund for cancellationsless than 24 hours before the event. If you do not show up, we will not reschedule. There is a 15% fee to cancel your reservation at any time.

© 2012 Mámor Chocolates & High Tea Szalón Pty Ltd
153 Johnston Street
Collingwood (Melbourne), Victoria 3066 Australia
Phone: (03) 9419 3869 Mobile: 0488 622 446
Email: tours@mamorchocolates.com
Website: www.mamorchocolates.com
BOOKINGS HERE

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